Effective Date: January 2013
To understand how we use third party analytic tracking technologies (e.g., cookies) and how you can opt out, click here
To opt-out of direct mail promotions, click here
To opt-out of email promotions, click here
To understand how location tracking is used when you access MovieSpoon (MS) Applications through a mobile device, click here
Your California Privacy Rights: Note to California Users, click here
1. Information That Is Collected
When you provide us with contact or other information in connection with a particular activity, product or service, including your email address or telephone number, you expressly consent to our communicating with you about our products or services using the information you provided to us. You also attest that you have the legal authority over any telephone number you provide to us and can provide us with the authorization to contact you. This means we may contact you, in person or by recorded message, by e-mail, telephone and/or mobile telephone number (including use of automated dialing equipment), text (SMS) message, or any other means of communication that your wireless or other telecommunications device may be capable of receiving.
(a) Information You Provide To Us
Personal Information. We may ask you to provide us with certain categories of information, including information that could reasonably be used to identify you personally, such as your name, gender, e-mail address, date of birth, physical address (or elements thereof such as zip code and state). We may collect this information through various forms and in various places on the MOVIESPOON Application, including account registration forms, contact us forms or when you otherwise interact with us.
(b) Information Collected As You Access and Use the MOVIESPOON Application
In addition to any personal information or other information that you choose to submit to us, we and our third-party service providers and advertisers on the MOVIESPOON Application may use a variety of technologies (including cookies, flash cookies, web beacons/GIFs, embedded scripts) (“Tracking Technologies”) that automatically (or passively) collect certain information whenever you visit or interact with the MOVIESPOON Application (“Usage Information”). This Usage Information may include the Browser that you are using, the URL that referred you to our MOVIESPOON Application and all of the areas within our MOVIESPOON Application that you visit, among other information. We may use Usage Information for a variety of purposes. In addition, we collect your IP address or other unique identifier (“Device Identifier”) for your computer or other device used to access the MOVIESPOON Application (any, a “Device”). A Device Identifier is a number that is automatically assigned to your Device used to access the MOVIESPOON Application, and our computers identify your Device by its Device Identifier. If you accessed content through an email account, a third party provider may make a “hash” of your email address, which is a bit of text that uniquely identifies the email address but is designed to prevent reverse engineering so that the email address is not revealed (“Hash”).
Information gathered from your use of the MOVIESPOON Application may be combined with information from third party sources to identify your location by state and region (“Region Location”). More specific information about your geographic location may be collected for certain RS Applications (“Geolocation”), as more clearly spelled out in this policy.
A few of the Tracking Technologies that may be used to collect Usage Information include, without limitation, the following:
Web Beacons. Small graphic images or other web programming code called web beacons (also known as “1×1 GIFs” or “clear GIFs”) may be included in our web pages and messages. Web beacons may be invisible to you, but any electronic image or other web programming code inserted into a web page or e-mail can act as a web beacon. Web beacons or similar technologies may be used for a number of purposes, including, without limitation, to count visitors to the RS Application, to monitor how users navigate the RS Application, to count how many e-mails that were sent were actually opened or to count how many particular articles or links were actually viewed.
Embedded Scripts. An embedded script is programming code that is designed to collect information about your interactions with the MOVIESPOON Application, such as the links you click on. The code is temporarily downloaded onto your Device from our web server or a third party service provider, is active only while you are connected to the MOVIESPOON Application, and is deactivated or deleted thereafter.
HTML5. We use HTML5 in the Rolling Stone mobile website and certain mobile applications for the iphone or ipad (and any other Apple iOS device). HTML5 has Browser web storage that does not rely on traditional Browser cookies. Like Flash cookies, HTML5 cookies are not stored in a Browser “cookies” file and, like Flash cookies, can be used to track users across websites. To our knowledge there is currently no known way for a user of a mobile device to remove HTML5 tracking and storage.
Geolocation MOVIESPOON Applications. For certain of the mobile MOVIESPOON Applications that have search functionality, we may, and may enable a third party such as an advertiser to, ask you if you wish us to collect your geolocation in order provide you with information about goods and services within your geographic location. If you agree to have your geolocation collected, we and the third party, if applicable, will maintain information about your geolocation to facilitate your searching. In addition, when you have geolocation software running on your mobile phone, computer or other Device, we may collect that information as controlled by your privacy settings on those Devices.
(c) Information You Provide About a Third Party
If you send someone else a communication from the MOVIESPOON Application, such as sending an invitation to a friend, the information you provide (names, e-mail addresses, etc.) is used to facilitate the communication and is not used for any other marketing purpose unless we obtain consent from that person or we explicitly say otherwise. If that person becomes a subscriber to our magazine or newsletter, his/her information will be treated in the same manner as all other subscribers. Please be aware that when you use any send-to-a-friend functionality on our MOVIESPOON Application, your e-mail address may be included in the communication sent to your friend.
(d) Information We Collect from Third Parties
We may acquire information from other trusted sources to update or supplement the information that you provided or we collected automatically, such as information to validate or update your address or other demographic information and lifestyle information. We use this information to help us maintain the accuracy of the information we collect, to target our communications so that we can inform you of products, services and offers that may be of interest, and for internal business analysis or other business purposes. We may also acquire information from other sources about your visits over time and across other third party web sites, in order to serve more targeted advertising to you on the MOVIESPOON Application.
- How We Use and Share the Information Collected
(a) Provide, Manage and Improve our Services
We use the information that we collect and obtain to provide our goods and services, to administer the MOVIESPOON Applications and Services and for other lawful business purposes.
We may provide access to information, including personal information, to certain vendors that are performing services on our behalf, including managing our email lists and sending email messages on our behalf, processing payments, providing customer support and performing other administrative services. These service providers are provided access to this information only for the purpose of carrying out the services on our behalf.
We may also use the information that we collect and obtain about you to measure and improve our Services, to customize certain features of the MOVIESPOON Application, to deliver relevant content and to provide you with an enhanced experience based on the type of device you are using. We also use the information collected to serve advertising on the RS Applications that we believe is most likely to be of interest to you.
(b) Transactional Communications.
We may send you notices from time to time relating to your account, your subscriptions and other products and services you have requested or in which you are currently enrolled. These may include order confirmations, renewal notices, invoices or customer service notifications. We may also send you service-related announcements when it is necessary to do so; for instance, if our service is temporarily suspended for maintenance, or the delivery of a product is delayed or there is some service issue with something you may have ordered. If you are a print subscriber to our magazine and do not wish to receive email bills, renewal notices and other communications regarding your magazine subscription by email, you can click here and select this option on the MOVIESPOON Application’s customer service page. Please note that even if you opt out of receiving subscriber communications by email, we may continue to send you subscriber communications by direct mail.
(c) Email Newsletters.
We may send you our email newsletter(s). If you wish to unsubscribe from our email newsletter(s), simply follow the unsubscribe instructions at the bottom of the email newsletter or click here to manage your newsletter preferences.
(d) Email Marketing Offers.
We may send you promotional emails regarding special offers about our products and services or on behalf of third party marketing partners who we think can offer services and products of interest to you. We may also share your name and email address and certain other information, such as when you first subscribed, with reputable companies that provide marketing offers through email. If you do not want us to send you emails regarding special promotions or offers or share your Personal Information with other companies so that they can send you email offers, simply follow the unsubscribe instructions that are located at the bottom of those emails or you can click here to manage your email marketing preferences. Please note that even if you opt out of receiving promotional e-mails, we may continue to send you electronic service notifications that are related to your account(s) and other products and services you have requested or in which you are currently enrolled.
(e) Reader Surveys.
We may collect Personal Information from you in connection with voluntary surveys about your readership of our publication, your household/personal characteristics and your purchase behavior. The information you provide in response to optional survey questions will only be shared in the aggregate with advertisers and partners unless we notify you otherwise at the time of collection. You may always elect not to receive any surveys from us by following the unsubscribe instructions located at the bottom of any survey.
(f) Use of Tracking Technologies (e.g., Cookies) by Third Party Service Providers; Advertising
We may work with third parties to provide services on the MOVIESPOON Applications. For example, we use analytics services supported by third party companies to perform analytics and track trends. We work with other third parties to provide certain functionalities on the MOVIESPOON Applications and to improve the effectiveness of the MOVIESPOON Application and its content. Those third party companies may use Tracking Technologies to collect and store information about you and your usage of the MovieSpoon Applications and may combine this information with information they collect from other sources.
If you access the MOVIESPOON Applications through a mobile device or app, we may also share your information with mobile carriers, operating systems and platforms.
We may use Tracking Technologies to collect information about your usage of the MOVIESPOON Applications to deliver ads that are relevant to you. We may use information about your visits over time and across the MOVIESPOON Application and other third party web sites, as well as information received from other sources, in order to serve more targeted advertising to you on the MOVIESPOON Applications.
To provide ads on the MOVIESPOON Applications, we use a variety of third party advertising service providers, including networks, data exchanges, ad servers, analytics providers and others. These third parties may use technology to send, directly to your Device, the advertisements and links that appear on the MOVIESPOON Application. They automatically receive your Device Identifier when this happens. Their tools may also limit the number of times you see the same ad on an MOVIESPOON Application and help measure the effectiveness of advertising campaigns. The third party service providers, as well as the advertisers themselves, may collect and use information about your visits over time and across the MOVIESPOON Application and other third party web sites, as well as information received from other sources, in order to serve more targeted advertising to you on the MOVIESPOON Application. Third parties may also use information gathered from your usage of the MOVIESPOON Application to serve targeted advertisements to you on third party websites and applications. Google is one of the companies that we use to serve advertising and perform analytics on some of the MOVIESPOON Applications. We and third party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to help implement the above uses of your information. We also use Google Analytics along with audience data (such as age, gender and interests of users) to help understand users’ visits to the MOVIESPOON Applications and to optimize the content that we serve to users.
We do not control Tracking Technologies used by third parties, and their use may be governed by the privacy policies of the third parties employing the Tracking Technologies. You should consult the respective privacy policies of these third parties to see your options for opting out of their use of such devices. If you would like more information regarding which third party companies we use to provide advertising and other services and who may be serving cookies or using other Tracking Technologies on the MOVIESPOON Applications, please click here.
Some of the advertising service providers may be members of the Network Advertising Initiative, which offers a single location to opt out of ad targeting from member companies. If you opt-out of receiving targeted ads in this manner, you will continue to receive advertising messages after you opt-out, but they will not be customized to you based on your use of the RS Application and/or third party websites. If you would like more information about advertisers’ use of tracking technologies and about your option not to accept these cookies, you can go to http://www.networkadvertising.org. If you would like to learn more about how interest-based information is collected, whether the companies we use are part of an industry network regarding behavioral advertising and to know your choices about not having information used in this manner, you can go to http://www.aboutads.info. Please note that the-opt out is cookie-based and will only affect the specific computer and Browser on which the opt-out is applied.
(h) Browser Do Not Track Signals
Some third party Browsers provide “do not track” machine readable signals for websites which are automatically applied by default and therefore do not necessarily reflect our visitor’s choice as to whether they wish to receive advertisements tailored to their interests. As a result we do not respond to these signals. Go to http://www.networkadvertising.org orhttp://www.aboutads.info if you wish to learn more about your options to not accept tracking cookies for the purpose of receiving targeted interest-based advertisements.
(i) Co-MovieSpoonanded Areas.
(j) Sweepstakes, Contests and Promotions.
(k) Administrative and Legal Reasons.
(l) Sale or Transfer of Business or Assets.
3. Information You Disclose Publicly
4. Third Party Content and Links To Third Party Sites
The MOVIESPOON Application may contain content that is supplied by a third party, and those third parties may collect MOVIESPOON Application usage information and your Device Identifier when web pages from the RS Application are served to your Browser. In addition, when you are on the RS Application you may be directed to other web sites that are operated and controlled by third parties that we do not control. We are not responsible for the privacy practices employed by any of these third parties or third party web sites. For example, if you “click” on a banner advertisement, the “click” may take you off the RS Application onto a different web site. These other web sites may send their own cookies to you, independently collect data or solicit Personal Information and may or may not have their own published privacy policies. We encourage you to note when you leave our RS Application and to read the privacy statements of all third party web sites before submitting any Personal Information to those sites.
5. Consent to Transfer Information To The United States
6. Children’s Privacy
We have incorporated safeguards to help prevent the loss, misuse and alteration of information under our control. However, no data transmission over the Internet, wireless transmission or electronic storage of information can be guaranteed to be 100% secure and we cannot anticipate all potential misuse of data over the Internet. Please note that we cannot ensure the security of any information you transmit to us, and your use of the MOVIESPOON Application indicates that you are willing to assume this risk.
9. Your California Privacy Rights: A Notice to California Users (California Civil Code Section 1798.83)
California’s “Shine the Light” law, Civil Code section 1798.83, requires certain businesses to respond to requests from California customers asking about the business’ practices related to disclosing personal information to third parties for the third parties’ direct marketing purposes. Alternately, such businesses may have in place a policy not to disclose personal information of customers to third parties for the third parties’ direct marketing purposes if the customer has exercised an option to opt-out of such information-sharing. We have such a policy in place.
Opting out of Direct Mail Marketing: If you do not want us to send you any offers from third parties through direct mail or share your Personal Information with other companies so that they can send you direct mail offers about their products and services, please write to us at the street address set forth at the end of this document or click here. If you write to us, please include your account number, name and mailing address in the body of your letter, and please include “Direct Mail Opt-Out” in the subject line.
Opting out of Email Marketing: If you do not want us to send you emails regarding special promotions or offers or share your Personal Information with other companies so that they can send you emails about their products and services, simply follow the unsubscribe instructions that are located at the bottom of those emails or you can click here to manage your newsletter and email marketing preferences.
California customers may request further information about our approach to this law by writing to us at the address provided in the “Contact Us” section located at the end of this document.
10. Disputes; No Rights of Third Parties.